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Steering into the second half of 2025

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The first half of 2025 saw fast, flexible shipping remain a differentiating factor to increase cart conversions, international shipping continues to grow despite major shifts and US tariff changes, and AI become more prevalent than ever in businesses of all sizes, across all industries. 

Read on for all the highlights, plus retail trends and investments for H2.

Our customers in focus

Here are two of our latest customer successes:

  • Petbarn boosted customer spend by 3.5x through on-demand delivery. Read how
  • Rolla’s reduced freight costs by 10% through a ship-from-store strategy. Read how

The results are in: 

State of Shipping Report 2025 - creating more noise the second time around!

With last year's report making national headlines and the findings quickly becoming a benchmark for local retailers looking to understand the shifting landscape of commerce delivery, our State of Shipping Report is back with the latest retail industry insights for 2025.

Key takeaways include: 

  • Delivery costs are rising for standard and express shipping, but same-day delivery is becoming more affordable — having almost halved since 2018..
  • 83% of retailers say international markets remain a strategic priority in 2025, despite growing complexity caused by new US tariffs and rising cross-border delivery costs.
  • 62% of retailers identified AI and emerging technologies as the biggest trend in retail for the year ahead.

“This is more than a shipping report, it’s a retail playbook for what’s next” 

- Damian Lucas, National Advertising and Marketing Manager at Forty Winks

 

Dive into all the insights here

What’s still to come in 2025

Our priority is to continue to support and grow your business.

Here’s a glimpse into where we’re hyper focused:

  • Preparing for peak: Leverage our data and shipping experts to find your optimal carrier mix and build resilience this peak season, with a multi-carrier strategy. With Shippit you can flex your capacity with our exclusive rates.
  • Fast & flexible deliveries: More than ever before customers expect convenient and reliable deliveries - as our 2025 State of Shipping Report revealed. Turn on fast and cost-effective local delivery options, including same-day, on-demand or next-day. 
  • Supporting omnichannel retailers with ship-from-store: Follow the path of Petbarn, Decjuba and Intersport, and work with us (and partners like Fluent Commerce, Brauz and stockinstore) to power your ship-from-store strategy.
  • Smarter fleet management with NowGo by Shippit: Take out cost and emissions, and bring serious efficiencies to your fleet operation. NowGo AI-powers your routing and dispatch and allows you to run your own fleet and carrier deliveries from a single place.

Our upcoming product roadmap is taking this to the next level:

  • Don’t let cost and complexity hinder global growth: With tariffs and trade rules evolving fast, leading retailers are taking the opportunity to adapt now rather than react later. We help you reduce costs and stay compliant, with flexible solutions that fit your setup.
    • Expand internationally without added overhead: We’re partnering with Global-e and Zonos to automate landed costs, display accurate duties at checkout, or fully outsource compliance. 
    • Affordable tracked shipping with Asendia: Ship lighter parcels to the U.S. and Europe from just 0.25 kg, with no additional fuel surcharges. Best of all? There’s no new carrier setup or negotiations required.
  • Reduce WISMOs with improved split order tracking and ‘Proof of Delivery’ photos. Less support tickets, clearer deliveries. In addition to multi-page tracking, we’re bringing you proof-of-delivery photos, eliminating confusion and giving your customers a clear view of what’s arriving and when.
  • Exceed customer expectations with (even more) fast delivery options. Your customers expect convenience and speed so we’re bringing on even more fast, flexible options like Dragonfly to ensure your deliveries stay competitive.
  • Boost conversion with AI-estimated delivery predictions. The new Estimated Delivery Date API will deliver highly accurate delivery windows, powered by AI models trained on millions of real deliveries, your shipping history, and carrier mix. You can easily integrate across your product pages, checkout, and tracking to build loyalty with new and returning customers, while reducing cart abandonment from uncertain delivery timelines.

We are committed to helping you stay ahead of the market needs. 

Be sure to follow us on LinkedIn and subscribe to our newsletter to stay informed and be the first to receive the latest industry insights and updates from us. 

Thanks for being part of our journey, and happy shipping!

LAST UPDATED
July 14, 2025
CATEGORY
Thought Leadership

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